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Prompts 

CARE Prompt 

This CARE prompt was used to clearly define the context, action, required outcome and examples for the AI generated blog. Structuring the prompt this way helped ensure the content was relevant to sport business students, focused on digital and social media trends and aligned with the aims of the website. 

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Persona Prompt 

This prompt assigned the Ai a professional role as a digital sport marketing expert. By defining expertise and target audience, the tone of the blog became more appropriate for university students while maintaining an industry focused and professional writing style. 

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Socratic Prompt 

The Socratic prompt was used to critically evaluate the initial AI output. By questioning how the blog could be improved, this approach supported refinement of engagement, structure and clarity, encouraging a more effective final version of the content. 

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Meta Prompt 

The Meta prompt encouraged reflection on how the blog could better meet SEO best practices and university assessment criteria. This helped guide improvements in keyword usage, structure, readability and overall alignment with digital content standards. 

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